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Scaling Without Sacrificing
There's a painful paradox at the heart of creative business growth: the very success you've worked so hard to achieve often becomes the source of your greatest challenges. You land bigger clients, expand your team, increase your revenue—and suddenly find yourself with less creative satisfaction, more stress, and thinner margins.
This isn't just bad luck or poor planning—it's the predictable result of scaling a creative business without the proper systems infrastructure. After working with hundreds of creative agencies and professionals through these growth transitions, I've identified the patterns that separate sustainable growth from painful expansion.
The Future You Methodology
You've been there: returning to a project after a weekend, opening a file, and thinking, "What was I doing here?" Or worse, receiving a project from a colleague with the helpful note "Needs revisions" and zero context about what those revisions should be.
This isn't just annoying—it's the silent productivity killer in creative businesses. The context-switching tax we pay moving between projects is steep enough, but when combined with poor documentation, it creates a devastating drag on creative momentum and quality.
Over the years, I’ve developed the Future You Methodology to address this specific pain point. It's built on a simple premise: Future You is forgetful, busy, and deserves your help now.
Q2 Planning for Creative Professionals
Reflect and Recharge: Learning from 2024 to Fuel the Future
Avoiding Project Scope Creep
Client Management 101
As a creative professional, managing clients is just as crucial to your success as honing your craft. Client management goes beyond delivering excellent work—it’s about
setting expectations
building relationships
and ensuring a smooth collaboration process.
Vacationing Well
Intentional: The Word of the Year
If you’ve been reading my content for more than a few months, you know that in 2023 my phrase, stolen from a good friend of mine, was “WORK HARD. TRUST GOD.” While I have carried that mantra into 2024, the real theme of all of my goals this year is intentionality, thus my word of the year is INTENTIONAL.
The Habit of Planning
Scheduled Incubation
The truth is, our naiveté about deep work is probably just jealousy. Jealous that they were somehow able to carve out the time to make such strides on a project or vision that we wish we had the time for.
Batching Tasks
Fractional Help
The Lost Art of Completing
We don’t have a shortage of ideas, but we do have a shortage of completion. We tend to give up or move on to the latest great idea before we ever complete anything. What’s left is a pile of half-realized concepts that never see the light of day. Think of all the things you thought about, maybe even began, creating only to abandon ship before it arrives at port.
Work Hard, Trust God
The Secret To Your Greatest Creative Success
We often think that in order to counteract this perception we must get louder, bolder, stronger; and establish our dominance as the almighty creative who doesn’t get questioned: “Don’t look behind the curtain! Fear me!”
The reality is the secret to your greatest creative success isn’t you proving or producing anything else.
Think BIG and Follow Through
Creativity is the lifeblood of innovation, and for creative professionals, thinking big and following through are crucial steps in turning imaginative ideas into reality. In a world that constantly craves fresh perspectives and novel concepts, creative individuals have the power to shape the future. Let’s explore how creatives can cultivate a mindset that encourages thinking big and the strategies to ensure those grand ideas come to fruition.
From Chaos to Clarity: Unleashing Your Creative Potential
Are you tired of juggling multiple clients and feeling overwhelmed by the demands of your creative work? After 20 years as a creative professional, let me be your guide to turning creative chaos into clarity.
I believe that creative work should thrive, not just survive. You can get there. It IS possible. You CAN experience the freedom to create at the level you know you can.
You can do it. I can help.
Increase Your Creative Output
Creatives don’t face an idea generation problem, we face an execution problem. You have some of the best ideas that many will never know about because of your weakness in execution. I can help you fix that. After 20 years as a professional creative, I’m turning my attention to the creatives who need help turning their ideas into reality.
New Year, New Opportunities
We’re a full week into the new year. What new opportunities have you already begun creating for yourself?
Often, we as creatives get stuck in a mindset that if we are faithful to creating the right environment for an opportunity to come, then it will come when the universe is ready for us to have it.
I don’t believe that. I believe opportunity comes PER what we prepare, execute, and repeat.
Read 21 Books In ‘24
Many people have resolutions to read more in the new year. Let’s put a plan in place for that so it actually happens, You can do hard things and you are stronger and more resilient than you know.