Picture this: You're deep in a creative project, totally in the zone, when suddenly your phone rings. It's an urgent client call that derails your entire afternoon. When you finally return to your work the next morning, you stare at your screen like you're looking at hieroglyphics.

What was I working on? Where was I headed with this? What decisions had I already made?

Sound familiar? You're not alone. This scenario plays out thousands of times every day in creative businesses around the world, and it's costing us more than just time—it's stealing our creative momentum and mental energy.